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Search marketers wear hats of various shades: some are dark, some pure white (I propose a white hat for you), some black and white polka dot. But no matter hat they opt for, they use backlink checking SEO software. You may wonder why. The reason is that those are the check backlinks that help website promoters quickly discover top-notch links, and, in modern day SEO, backlinks are a path to high page rankings.

Reasons why Hat Colors Are Important in Backlink Checking

Interestingly, the attraction for backlinks is universal across languages, borders, and hat styles, and the art of backlink checking is what every search marketer across the globe tries to master in order to take his website or blog to the mountaintop of search engines.

The main difference across the SEO hat colors is that evil hat website promoters use backlink checker products to retrieve backlinks and want to exchange links with them no matter where the links come from. Black hat guys don’t care if the links are reputable. Black hat guys simply utilize backlink checker link popularity checker to collect lots of backlinks of whatever type. And this is a risky search marketing approach to bank on. Websites with dubious links don’t get to have top 10 rankings for too long, considering the the latest Google algorithm alterations and the concerted effort of regional search engines to take out link farms and dubious domains.

How Good People Handle Backlink Checking

SEOs who do SEO wearing white hats are definitely smarter. They work with the best backlink checker software to gather links that are relevant to their site topic. Because smart website promoters use backlink checkers to foster long-lasting networks with their backlink partners, not some link farm websites. Without a doubt, this is the longer way to go but, you know, the SEOs sporting white hats realize that backlink checking is the process of finding relevant backlinks, and, in search marketing and in life, it always takes longer to spot the best. And only links of highest quality get high Google rankings. The dark hat search marketers will not be around much longer.

How Backlink Checker Apps Work and Which Ones Find You Best Links

So how do backlink checker products get high quality backlinks for you? It’s easy: competitors. Go to the search engine you target, type in your selected search word or phrase, and locate the sites ranking highest for the same keyword as yours. Those URLs are your rivals.

Then, feed the competitor website address into the backlink checker and it harvests loads of sites linking back to your competitor (hence the term backlinks).

Exactly how many links can you get with the help of backlink checker programs? The answer is: it depends. It depends on the type of backlink checking seo software or services you go with. By far, the impressive backlink checker desktop software available is SEO SpyGlass. It discovers around 100K reputable links per search and evaluates each link based on an impressive arsenal of upwards of fifty link quality criteria. Another nice option is Majestic SEO backlink checking subscription program, that is, if you can afford it. Providers of this service do their own web indexing so you are guaranteed extremely reliable link data.

Why must you be so assured that the backlinks found by backlink checkers are indeed of good quality? The reply again is: competition. You don’t need to take a gamble with links because backlink checkers get backlinks right from your online opponents. Those backlinks are marketable, and if you pattern yourself on top ranked online opponents, you can be 99% sure that they owe a huge part of their online success to backlinks. They just wouldn’t get to search engine top 10 without good backlinks. So pattern yourself on biggest web rivals in your keyword field and sneak up on their links to triumph over them.

Some may sneer at words such as link spying. But spying on competitor backlinks is the backbone of backlink checking. If this makes you happier, your competitors are spying on you too. So do you watch their rankings grow or do you take charge of your links with using backlink checking tools? You decide.

So what is the final verdict

- Perfecting the art of backlink checking pays off handsomely
- Pure white hat suits SEO best so go with the white, no grey areas
- Backlink checkers help you retrieve loads relevant backlinks quickly
- Watch your web rivals and don’t have any reservations about it.
- Select the backlink checker application that
1. discovers the highest quantity of high quality backlinks

2. doesn’t kill your budget

Happy backlink checking and see you on top of Google soon!

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